Art meets Big Data: Lala joins competitors

Ever since Lala Drona’s groundbreaking (albeit controversial) work with Muse inspiration extraction, a wide range of Muse Services have continued to pop up.  Her invention of the industry has birthed innovations in Artist-Muse services and has revolutionised the way we think about inspiration, redefining the roles artists/muses play within the act of creation.  Thanks to these developments, we can find more that 1000 Artist-Muse/Inspiration services spread across Western Europe and the Eastern United States today.

Since the genesis of the industry, Lala Drona has decided to branch out.  Her investment in her European Art tour has left her strapped for cash, and it couldn’t have come at a worse time.  Lala Drona’s next art project with Lala Laboratories is bigger than ever.  Sources say that in order to make some extra cash, Lala Drona is taking on a side-hustle, offering her expertise to other muse services. 

She has been spotted on 3 different occasions with higher-ups from the company AMServices (Artist-Muse Services), a service which enables artists to test out their Muse’s ideas on mass audiences in an online system.  In this system, artists are able to test their muse’s ideas, tweak them, and test them again.  The system keeps track of every variation of the idea, and lets the artist test all the versions simultaneously in real time.  The artist can compare each version of the idea by diverting audiences to each one, and observing how each performs.  By doing this, the artist can select the highest performing version of the idea and use that one for creation.

AMServices has been criticised by many in the art world, as many find it to be “Big Brotheresque,” some having described the service as “the art world meets Big Data.”  Even Lala herself has accused the service of “taking the soul out of creation by commercialising ideas and adapting them to a mass audience…all in the aim of making more money.” 

Despite all of this, AMServices sticks to their vision of “data as a tool,” denying intentions to commercialise or “main-stream” ideas.  AMServices Founder Anita DeBlanca made a statement in 2017 saying “We provide data services.  What our clients decide to do with that data is their choice.”

The verdict is still out regarding Lala’s updated views on AMServices, and sources have not been able to confirm what Lala Drona’s involvement with the company will be.  Either way, this unexpected move has the art world on the edge of their seats, anticipating future innovations expected to come from this collaboration.

Performance at Le Castel to promote NEW Laboratory

Title: Speak or Listen, Acrylic on canvas 50cm x 60cm

Last week, Lala Drona brought down the house with her debut performance in French at Le Castel, a private club  located in the 6^th arrondissement of Paris. 

Le Castel was founded by the French event coordinator, Jean Castel in 1962.  Many knew Jean Castel as “le roi des nuits parisiennes” (the king of Parisian nights), Private performances, artist-types and parties continue to roll through this institution today.   In the basement of the building, there are sofas and chairs surrounding a stage. On the stage last week, the painting titled “Speak of Listen” by Lala Drona was displayed.  Performance artist Wenjue Zhang, placed black boxes containing peep-holes around the room.  Inside said boxes, lied an image, erotic and explicit…saturated in colour.  Hypnotic music began to play in the background, and Lala Drona stepped onto the stage… (video below).

Lala Drona’s performance titled “Experiment 88: Speak or Listen” recounts an artist’s (Jade Edwards’) experience in Lala Laboratories.  The artist is the subject in an experiment that will result in artistic revelation (article continues below):

still from performance at Le Castel

Sources say that this performance serves as an advertisement for the new Lala Laboratory.  Since 2014, Lala has had quite a bit of trouble due to her unconventional inspiration extraction methods from muses.  She has gone to Art Prison, inspired muse protests and strikes, and inadvertently caused changes in muse rights legislature. After the Lala Laboratory explosion in 2016, Lala Drona has simultaneously been looking for a place to put down roots, whilst also dodging investigations into inhumane Lala Laboratory experiments.

still from performance at Le Castel

Since 2017, Lala Drona has been traveling the world in the form of an exhibition tour.  She stated last week, “I’ve been traveling in order to look for a new place for Lala Laboratories. And finally, I’ve found it.”  Lala Laboratories, formerly “The Lala Laboratory” had to change its name due to copyright issues, but according to Lala, that wasn’t the only change that took place. “Lala Laboratories no longer includes muses in their research and experiments.  After the protests, the project got a bad rap.  It was almost impossible to get anything done due to new bureaucracy and protections.  Now, thanks to the former muse experiments, we’ve collected all the data that we need, and it’s time to open our experiments to their proper demographic.  Now, Lala Laboratories serves to enhance artist inspiration and methods, through experiences catered to each individual artist.  The performance at Le Castel was a simulation of that…sort of an advertisement for the new laboratory, if you will.”

When questioned about the location of Lala Laboratories, Lala explained: “It took going all over the world, and encountering every problem imaginable to get to the solution.  Lala Laboratories has installed itself in the intangible: in the virtual spaces online, in every conversation, and in every collaboration and project connecting to us.  If you have interacted with myself, my Drones, muses, and my community in any way, you ARE part of Lala Laboratories.”