Art meets Big Data: Lala joins competitors

3 Nov
Big Data meets Art conversion rates creativity Lala Drona Based on a Fact

Ever since Lala Drona’s groundbreaking (albeit controversial) work with Muse inspiration extraction, a wide range of Muse Services have continued to pop up.  Her invention of the industry has birthed innovations in Artist-Muse services and has revolutionised the way we think about inspiration, redefining the roles artists/muses play within the act of creation.  Thanks to these developments, we can find more that 1000 Artist-Muse/Inspiration services spread across Western Europe and the Eastern United States today.

Since the genesis of the industry, Lala Drona has decided to branch out.  Her investment in her European Art tour has left her strapped for cash, and it couldn’t have come at a worse time.  Lala Drona’s next art project with Lala Laboratories is bigger than ever.  Sources say that in order to make some extra cash, Lala Drona is taking on a side-hustle, offering her expertise to other muse services. 

Big Data meets Art conversion rates creativity service AMServices Lala Drona Based on a Fact

She has been spotted on 3 different occasions with higher-ups from the company AMServices (Artist-Muse Services), a service which enables artists to test out their Muse’s ideas on mass audiences in an online system.  In this system, artists are able to test their muse’s ideas, tweak them, and test them again.  The system keeps track of every variation of the idea, and lets the artist test all the versions simultaneously in real time.  The artist can compare each version of the idea by diverting audiences to each one, and observing how each performs.  By doing this, the artist can select the highest performing version of the idea and use that one for creation.

AMServices has been criticised by many in the art world, as many find it to be “Big Brotheresque,” some having described the service as “the art world meets Big Data.”  Even Lala herself has accused the service of “taking the soul out of creation by commercialising ideas and adapting them to a mass audience…all in the aim of making more money.” 

Big Data meets Art conversion rates on ideas and creativity Lala Drona Based on a Fact

Despite all of this, AMServices sticks to their vision of “data as a tool,” denying intentions to commercialise or “main-stream” ideas.  AMServices Founder Anita DeBlanca made a statement in 2017 saying “We provide data services.  What our clients decide to do with that data is their choice.”

The verdict is still out regarding Lala’s updated views on AMServices, and sources have not been able to confirm what Lala Drona’s involvement with the company will be.  Either way, this unexpected move has the art world on the edge of their seats, anticipating future innovations expected to come from this collaboration.

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